Walmart hones their same-day delivery capability with purchase of small Brooklyn startup Parcel

Walmart has been trying to break into the New York City market for years. Now, they're making headway—not with a store, but by zeroing in on the hectic city delivery scene with its latest acquisition, a small Brooklyn-based startup called Parcel.

The idea is for Parcel to help Walmart with the most expensive final stretch of its same-day and scheduled shipping throughout the city. The so-called "last mile" of the online shopping delivery process tends to be by far the costliest and most cumbersome stage of a package's journey. That goes even more so for a densely populated metro area like New York, the top market for Walmart's website and its Jet.com subsidiary but also one of the toughest to navigate. Read more...

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