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Google Analytics vs. Google Analytics 360 (Based on a Decade of Implementations)

Mimi Sabreena 9:20:00 AM Business

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For companies that build their analytics on Google products, purchasing Google Analytics 360 is a symbol of maturity. As a business grows, it inevitably runs up against limitations of analytics tools. For example, while the data aggregation process in Google Analytics seems like a “normal” feature, it might be a hurdle if your business needs …

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