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CUHK Business School Research Reveals Similarities Could Alter Customers’ Reactions to Service Failures

Mimi Sabreena 3:04:00 PM Editor Choice

HONG KONG, CHINA – Media OutReach – 9 October 2018 – Whether it is our name, hometown or personal characteristic, our similarities could alter our reactions to service failures. “What a coincidence!” This is a familiar line in our lives. We have all experienced that mysterious sensation — hopefully pleasant — triggered by an unexpected connection with a […]

✍ Source Link : ☕ Business Insider Malaysia

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