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Content Mapping 101: The Template You Need to Personalize Your Marketing

Mimi Sabreena 8:22:00 AM Business

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What is a Content Map? A content map is a plan to deliver the right content, to the right people, at the right time. Content mapping takes into account the characteristics of the person who will be consuming the content and their lifecycle stage. Marketers hear it all the time: The content you create needs …

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