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To compete for customers, luxury brands are borrowing a tactic banking and hospitality have been using for years

Mimi Sabreena 4:01:00 PM Editor Choice

Gucci, Prada, and other brands are creating new jobs dedicated to the client experience.

Companies including Gucci and Prada are creating job titles like "chief experience officer" and "store connector" to build emotional relationships with clients.

✍ Source Link : ☕ Business Insider Malaysia

Source :

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