What it’s like to be Pornhub's social media manager

Managing a brand’s social media is tricky for anyone in 2019, and it’s even more challenging if you’re the social voice (and face) of Pornhub, the web’s most popular porn site. We spoke with Aria Nathaniel about the fine line she walks at the office each day.

Boasting a whopping 6 million followers on Instagram and 1.25 million on Twitter, Pornhub has amassed extensive reach on social media channels. By riffing on memes, trends, and current events — and interacting with readers — Pornhub stays relevant and continues to build an engaged community.

Most of that work is done by one woman — Pornhub's social media manager, Aria Nathaniel, who’s staying up to date not just on what Pornhub’s doing, but on the latest trends across the internet. Read more...

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