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Lower-income customers are often a blind spot, but here’s why advertisers need to pay attention to them

Mimi Sabreena 3:10:00 PM Editor Choice

Jodie Huang is the manager of consumer insights at Mindshare.

Jodie Huang, the manager of consumer insights for Mindshare, says the benefits of new tech are leaving lower income groups behind, and it's not good news for brands.

✍ Source Link : ☕ Business Insider Malaysia

Source :

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