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Sales funnel management: 3 tips that mean major improvement


Most companies define the steps in sales funnel a little differently, but the core concept is fairly universal. The sales funnel breaks down the natural steps in the process of a purchase, of which customers go from being unaware of a product to a paying customer. It helps companies organize their sales progression into actionable steps that simplify the conversion process. More than half of customers are lost when they transition to the next step in the funnel, this is often due to the fact that sales representatives fail to follow up in time. Many companies make the mistake of…

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