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Snap's plan to fight Facebook is bold

Mimi Sabreena 3:24:00 PM Editor Choice

Snap has long been known for its secretive ways. Even after going public in 2017, CEO Evan Spiegel rarely divulges much about the company publicly, save for quarterly earnings calls.

But that may be starting to change. This week, the company hosted its first big public event in its history: a one-day Partner Summit, where the company announced several new features aimed at turning the messaging app into a wider platform.

Snap announced new camera features, a gaming platform, new developer tools, and a new lineup of original shows.

But one of the most intriguing revelations is one you'd find only from reading in between the lines of the company's news. Snap quietly walked the public through how it plans to fight Facebook at a time when the social network seems as if it will stop at nothing to completely crush Snap. Read more...

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✍ Source : ☕ Mashable

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