Point of View marketing: Why taking a stand wins fans
It’s hard to believe that this used to be a totally acceptable way to advertise a product in America: Thankfully, our world has taken quite a few steps forward since this ad of the 1950s. Today, the marketing that wins hearts and minds is likely to look more like this: Even as “masculine” a pursuit as beer-drinking is getting in on the act, with Budweiser going from an ad like this in the 1980s: …to an equal pay ad in 2016. Beer ads that support equal pay? Feminine hygiene brands redefining how we talk to—and about—girls? This is not something that brands used to…
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This story continues at The Next Web
✍ Sumber Pautan : ☕ The Next Web
Kredit kepada pemilik laman asal dan sekira berminat untuk meneruskan bacaan sila klik link atau copy paste ke web server : http://ift.tt/2r8hW1t
(✿◠‿◠)✌ Mukah Pages : Pautan Viral Media Sensasi Tanpa Henti. Memuat-naik beraneka jenis artikel menarik setiap detik tanpa henti dari pelbagai sumber. Selamat membaca dan jangan lupa untuk 👍 Like & 💕 Share di media sosial anda!
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