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Walkers Crisps Football Promotion turns into a PR nightmare on Twitter

Mimi Sabreena 11:57:00 PM Pilihan Editor

What could possibly go wrong? Walkers is a popular brand of crisps (potato chips, if you’re a Yank) in the UK. Right now, it has a campaign where people can tweet in selfies, and Walkers will tweet back a video of them at the UEFA Champions League final, starring soccer legend and junk food pitchman, Gary Linekar. I ask again, what could possibly go wrong? A lot, actually. Because British people are piss-takers by their very nature, and have been tweeting in photographs of serial killers, serial gropers, and… er… Ric Flair. Walkers has been removing these as fast as…

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