Malaysia Airlines eyes premium passengers to boost yield
KUALA LUMPUR (March 2): Malaysia Airlines Bhd, which is wholly-owned by sovereign wealth fund Khazanah Nasional Bhd, will continue to focus on and drive yield to cushion the airline from rising fuel costs and foreign exchange volatility, says its chief executive officer Izham Ismail.
"Focus will continue to be on delivering yield improvement through growth of premium passenger segments, such as large and small corporations," he said in a statement today.
Izham revealed that the national airline underperformed against budget in the fourth quarter of 2017 (4Q17).
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