From 3D printing to Artificial Intelligence, old-school companies can go digital too
It seemed strange that a business founded on the idea of making everything by hand should be so keen on technology, but tech was a big feature of Lush’s Creative Showcase, which I visited this week in London. Over the past twenty years Lush has sold countless tons of handmade cosmetics ranging from colorful bath bombs to soap which is sold by weight, cut from giant slabs in their shops. For environmental reasons, they object to packaging unless strictly necessary, so prices and product information is usually written by hand in chalkboard style signs, and everything is left “naked” on…
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