Twitter embraces its combative side in its most honest ad campaign yet
Twitter is notorious for its fight club atmosphere. More than any other social network, it's a place where users don't hold back in debating one another, whether they be the president of the United States or a blank avatar with five followers.
While that environment can easily veer into harassment or intimidate prospective users, it has some upsides too. That's why Twitter is embracing it warts-and-all in a new ad campaign called #SeeEverySide.
The three ads feature strangers arguing about the a heat wave, GOAT sport stars, and Chance the Rapper's catalog—the same kinds of conversations you might see on the platform everyday. Read more...
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