Why bootstrapping your startup is usually the best option
There’s a gross misconception that shapes today’s startup landscape: you have to raise money in order to successfully launch a scale a company. It makes sense that young entrepreneurs would live and die by this notion, because some of the most successful startup stories of all time begin with a dramatic investor pitch. Additionally, many young entrepreneurs with game-changing ideas enter the arena with low bank accounts that seemingly cannot support all of the operating costs necessary to developing a product and starting a company from scratch. All new entrepreneurs are faced with two choices early on: follow the well-trodden,…
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